The Story Behind the Delicious Taste of a Cup of NESCAFÉ Nusantara
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After producing coffee for a long time and being part of the lives of coffee lovers, now NESCAFÉ also offers local flavors through the NESCAFÉ Nusantara product variants. Unlike previous products, NESCAFÉ Nusantara combines two types of local coffee, including Lampung Robusta coffee and Mandailing Arabica coffee, in each packaging.
In the processing process, these two types of Indonesian coffee are specially formulated to have the right composition, especially for coffee lovers in Indonesia. Each practical instant coffee packaging presents characteristics such as body, taste profile, and distinctive aroma.
Want to know more about the story behind the enjoyment of NESCAFÉ Nusantara? Just take a look at the following explanation!
Lampung Robusta Coffee
If you like exploring Indonesian coffee, you may have encountered this type of coffee before. The reason is that according to data from the Directorate General of Plantations, Ministry of Agriculture of the Republic of Indonesia, Lampung produced at least 106 million tons of Robusta coffee in 2018. This quite significant figure places Lampung in the top two positions in Indonesia.
The reason for this fantastic figure is the characteristics of Robusta coffee, which can be grown very well in the Lampung region. First, this type of coffee is very easy to grow in lowland areas such as Lampung Province. Second, the Robusta coffee type is more resistant to hotter weather or temperatures around 24–30° C.
Mandailing Arabica Coffee
Still on the same island, the Indonesian coffee world has another champion, Arabica coffee from the Mandailing Tribe. Mandailing Arabica coffee generally comes from the North Sumatra region and has an exotic taste with a fruity aroma.
Unlike Lampung Robusta, which has a more bitter taste, this coffee has a touch of chocolate and brown sugar when served. Not only that, but this complex taste comes with a thick or dense coffee texture or body and a smooth sensation on the tongue and throat.
Local Flavors in Special Mixes
Each NESCAFÉ Nusantara jar has 30% Mandailing Arabica coffee and 70% Lampung Robusta. This combination will produce a soft taste and clean aftertaste. However, apart from the exotic taste, these two types of Indonesian coffee will be processed into instant coffee powder, which is easy to prepare.
Like other NESCAFÉ product series, NESCAFÉ Nusantara is formulated to dissolve easily into water, even cold water. This means you can use all of your creativity with NESCAFÉ Nusantara without worrying or fearing that the coffee grounds will clump or leave dregs behind.
Well, that's a brief explanation of the story behind the enjoyment of a cup of NESCAFÉ Nusantara coffee, the first coffee product that combines 100% pure Mandailing Arabica and Lampung Robusta coffee beans into one innovative instant coffee product with a special blend that can satisfy the taste buds of coffee lovers in Indonesia. Are you ready to try it?
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